Social selling
Social selling on LinkedIn involves using the platform to connect with and nurture leads through valuable content and engagement, building trust over time. It’s a strategic approach to sales that prioritizes relationships over direct selling.
Shield compliments your social selling activities as part of that involves organic content. And Shield is tracking all your organic content activities and profile performance for you to stay on top of what’s working and what’s not. To drive more results from your social selling activities by creating and sharing content your target audience love and care about.
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Explore key terms to deepen your LinkedIn analytics understanding and enhance your content strategy.
Explore key terms to deepen your LinkedIn analytics understanding and enhance your content strategy.
Activity
Activity on LinkedIn includes all actions taken on the platform, such as posting, commenting, and engaging with content from other people, other creators. High activity can improve visibility and connections, building a more engaged network.
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Analytics
LinkedIn analytics are the data and insights collected from your LinkedIn profile and posts, helping you track performance and understand what resonates with your audience. Key metrics like impressions, engagement, and follower growth can inform your content strategy and improve reach.
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Audience
Your audience on LinkedIn consists of the people who view, engage with, and are influenced by your content and profile. This includes your connections, followers, and anyone else who interacts with your posts. Understanding your audience’s interests and needs is essential for creating relevant content that resonates, drives engagement, and supports your personal or professional goals.
Read more
Activity
Activity on LinkedIn includes all actions taken on the platform, such as posting, commenting, and engaging with content from other people, other creators. High activity can improve visibility and connections, building a more engaged network.
Read more
Analytics
LinkedIn analytics are the data and insights collected from your LinkedIn profile and posts, helping you track performance and understand what resonates with your audience. Key metrics like impressions, engagement, and follower growth can inform your content strategy and improve reach.
Read more
Audience
Your audience on LinkedIn consists of the people who view, engage with, and are influenced by your content and profile. This includes your connections, followers, and anyone else who interacts with your posts. Understanding your audience’s interests and needs is essential for creating relevant content that resonates, drives engagement, and supports your personal or professional goals.
Read more
Activity
Activity on LinkedIn includes all actions taken on the platform, such as posting, commenting, and engaging with content from other people, other creators. High activity can improve visibility and connections, building a more engaged network.
Read more
Analytics
LinkedIn analytics are the data and insights collected from your LinkedIn profile and posts, helping you track performance and understand what resonates with your audience. Key metrics like impressions, engagement, and follower growth can inform your content strategy and improve reach.
Read more
Audience
Your audience on LinkedIn consists of the people who view, engage with, and are influenced by your content and profile. This includes your connections, followers, and anyone else who interacts with your posts. Understanding your audience’s interests and needs is essential for creating relevant content that resonates, drives engagement, and supports your personal or professional goals.
Read more
Authenticity
Authenticity on LinkedIn is the practice of presenting yourself genuinely, sharing real insights, experiences, and values that reflect who you are professionally. Being authentic helps build trust with your audience, making connections more meaningful and interactions more impactful. Authenticity fosters stronger relationships and can enhance your credibility and influence on the platform.
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From impressions to engagement rates, Shield brings your data to life. Start your free trial today and turn insights into impact.
From impressions to engagement rates, Shield brings your data to life. Start your free trial today and turn insights into impact.