Earned Media Value Calculator

Estimate the dollar value of your organic impressions. Enter your numbers below to calculate earned media value.

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Earned Media Value $0.00

What is Earned Media Value?

Earned Media Value (EMV) estimates what you would have paid to reach the same audience through paid advertising. It's calculated by multiplying your impressions by a CPM (cost per thousand impressions) rate.

Formula: EMV = Impressions ÷ 1,000 × CPM