Views
Views indicate either views on your content (today called impressions), or profile views. Content views (impressions) means how many times a post was shown to a LinkedIn member in the LinkedIn feed. Profile views indicate how many times your LinkedIn has been visited in a given time period.
Shield tracks both content performance including post impressions as well as profile views over time. These key metrics along other metrics such as engagement metrics helps you stay on top of your LinkedIn game and build a more relevant audience matching your product, services or interests.
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Explore key terms to deepen your LinkedIn analytics understanding and enhance your content strategy.
Explore key terms to deepen your LinkedIn analytics understanding and enhance your content strategy.
Activity
Activity on LinkedIn includes all actions taken on the platform, such as posting, commenting, and engaging with content from other people, other creators. High activity can improve visibility and connections, building a more engaged network.
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Analytics
LinkedIn analytics are the data and insights collected from your LinkedIn profile and posts, helping you track performance and understand what resonates with your audience. Key metrics like impressions, engagement, and follower growth can inform your content strategy and improve reach.
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Audience
Your audience on LinkedIn consists of the people who view, engage with, and are influenced by your content and profile. This includes your connections, followers, and anyone else who interacts with your posts. Understanding your audience’s interests and needs is essential for creating relevant content that resonates, drives engagement, and supports your personal or professional goals.
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Activity
Activity on LinkedIn includes all actions taken on the platform, such as posting, commenting, and engaging with content from other people, other creators. High activity can improve visibility and connections, building a more engaged network.
Read more
Analytics
LinkedIn analytics are the data and insights collected from your LinkedIn profile and posts, helping you track performance and understand what resonates with your audience. Key metrics like impressions, engagement, and follower growth can inform your content strategy and improve reach.
Read more
Audience
Your audience on LinkedIn consists of the people who view, engage with, and are influenced by your content and profile. This includes your connections, followers, and anyone else who interacts with your posts. Understanding your audience’s interests and needs is essential for creating relevant content that resonates, drives engagement, and supports your personal or professional goals.
Read more
Activity
Activity on LinkedIn includes all actions taken on the platform, such as posting, commenting, and engaging with content from other people, other creators. High activity can improve visibility and connections, building a more engaged network.
Read more
Analytics
LinkedIn analytics are the data and insights collected from your LinkedIn profile and posts, helping you track performance and understand what resonates with your audience. Key metrics like impressions, engagement, and follower growth can inform your content strategy and improve reach.
Read more
Audience
Your audience on LinkedIn consists of the people who view, engage with, and are influenced by your content and profile. This includes your connections, followers, and anyone else who interacts with your posts. Understanding your audience’s interests and needs is essential for creating relevant content that resonates, drives engagement, and supports your personal or professional goals.
Read more
Authenticity
Authenticity on LinkedIn is the practice of presenting yourself genuinely, sharing real insights, experiences, and values that reflect who you are professionally. Being authentic helps build trust with your audience, making connections more meaningful and interactions more impactful. Authenticity fosters stronger relationships and can enhance your credibility and influence on the platform.
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From impressions to engagement rates, Shield brings your data to life. Start your free trial today and turn insights into impact.