Web traffic

Web traffic from LinkedIn includes visits to external sites or landing pages driven by LinkedIn content or profile links. Measuring this can reveal how LinkedIn impacts website engagement.
While Shield does not track traffic that goes out of LinkedIn, we do track ‘traffic’ as it moves from content (impressions, engagement), to your profile (profile views), to network growth (new followers, connections). This way Shield provides you the full overview of on-platform traffic and LinkedIn account growth.

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Explore key terms to deepen your LinkedIn analytics understanding and enhance your content strategy.

Explore key terms to deepen your LinkedIn analytics understanding and enhance your content strategy.

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From impressions to engagement rates, Shield brings your data to life. Start your free trial today and turn insights into impact.

From impressions to engagement rates, Shield brings your data to life. Start your free trial today and turn insights into impact.