Mentions

Mentions

Mentions

Mentions

Mentions

Mentions occur when a user tags another LinkedIn profile in a post or comment, increasing visibility and encouraging engagement. Mentions are useful to highlight other LinkedIn users, or bring their attention to a post or comment.

While Shield does not track mentions of your profile, you can use Shield’s powerful search to find all posts you have published mentioning a specific person (word, or hashtag). This makes it super easy to demonstrate the earned media value related to campaigns or certain brand mentions.

More words

More words

More words

More words

Explore key terms to deepen your LinkedIn analytics understanding and enhance your content strategy.

Explore key terms to deepen your LinkedIn analytics understanding and enhance your content strategy.

Zero-click content

Zero-click content is content that provides value right in the feed, directly on LinkedIn, such as how-to guides, infographics or other types of insightful or actionable content pieces. Zero-click content does not require users to click away for value but delivers it right there and then. This approach can boost engagement and keep users on the platform.

Read more

Zero-click content

Zero-click content is content that provides value right in the feed, directly on LinkedIn, such as how-to guides, infographics or other types of insightful or actionable content pieces. Zero-click content does not require users to click away for value but delivers it right there and then. This approach can boost engagement and keep users on the platform.

Read more

Zero party data

Zero party data refers to information that LinkedIn users willingly share with you, such as their thoughts or preferences. This information is often shared in content itself, comments, or direct messages. This data is valuable for personalized engagement and strategic decision-making.

Read more

Zero party data

Zero party data refers to information that LinkedIn users willingly share with you, such as their thoughts or preferences. This information is often shared in content itself, comments, or direct messages. This data is valuable for personalized engagement and strategic decision-making.

Read more

Year-over-year growth (YOY)

Year-over-year growth measures LinkedIn metrics over an annual period, such as impressions, engagement or follower growth, showing long-term trends and improvement over time.

Read more

Year-over-year growth (YOY)

Year-over-year growth measures LinkedIn metrics over an annual period, such as impressions, engagement or follower growth, showing long-term trends and improvement over time.

Read more

Ready to grow on LinkedIn?

Start today.

From impressions to engagement rates, Shield brings your data to life. Start your free trial today and turn insights into impact.

From impressions to engagement rates, Shield brings your data to life. Start your free trial today and turn insights into impact.