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Home
Posts
Profiles
One
Two
Three
Four
Favourites
ORGANISATION
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shield
Andreas Jonsson
Home

All profiles
Add
Activity
Last 30 days
You’re posting less than usual
Inactive
low
high
Very Active
0,3 posts/WEEK
AVERAGE
Earned media value
1 Jan 2024
5 Aug 2024
$103,283
CPM
$35
Impressions
1 Jan 2024
20 Mar 2024
1.2M
1.6M
1 Jan 2023
1 Mar 2023
765K
1M
+32%
21 Feb 2024
17K
70%
21 Jan 2024
3K
1.6M
2.1%
+600K
1M
Followers
1 Jan 2024
20 Mar 2024
20K
36K
+32%
1 Jan 2023
1 Mar 2023
20K
36K
+32%
21 Feb 2024
45K
70%
21 Feb 2024
30K
52K
2.1%
+302
51K
Engagements
9 reposts
46 comments
1.989 reactions
1 jan
15 jan
1 feb
15 feb
1 mar
15 mar
YTD
qtd
Mtd
custom
1 jan
22 feb 2023
1 jan
22 feb 2024
change
posts
14
8
-43%
impressions
66.069
16.690
-50%
reactions
1.141
329
+50%
comments
479
93
-50%
Reposts
6
3
+50%
followers
672
451
+50%
Top posts
Impressions
See all

When someone starts posting on LinkedIn just be nice and supportive, okay?
Yesterday
17,348
24
33
4

Never heard a bootstrapped founder say they wish they had raised money.
13:55 13/03/24
17,348
24
33
4

I promise it's worth taking a chance on us lol ✌︎
11:03 07/09/22
17,348
24
33
4

I’m writing this post from 33000 feet above
12:00 24/05/24
17,348
24
33
4

15 year old me: Doesn't know what LinkedIn is
16 year old me: Creates first LI profile to apply for jobs
11:00 25/10/23
17,348
24
33
4
Recent posts
See all

When someone starts posting on LinkedIn just be nice and supportive, okay?
They took the leap. Mustered the courage. Decided to hit post.
Yesterday
17,348
24
33
4

Never heard a bootstrapped founder say they wish they had raised money.
FRIDAY
17,348
24
33
4

I promise it's worth taking a chance on us lol ✌︎
FRIDAY
17,348
24
33
4

I’m writing this post from 33000 feet above ground, as I’m heading towards something that’s completely out of my comfort zone
12:00 24/08/24
17,348
24
33
4

15 year old me: Doesn't know what LinkedIn is
16 year old me: Creates first LI profile to apply for jobs
12:00 21/08/24
17,348
24
33
4
Home
Posts
Profiles
One
Two
Three
Four
Favourites
ORGANISATION
People
Settings

shield
Andreas Jonsson
Home

All profiles
Add
Activity
Last 30 days
You’re posting less than usual
Inactive
low
high
Very Active
0,3 posts/WEEK
AVERAGE
Earned media value
1 Jan 2024
5 Aug 2024
$103,283
CPM
$35
Impressions
1 Jan 2024
20 Mar 2024
1.2M
1.6M
1 Jan 2023
1 Mar 2023
765K
1M
+32%
21 Feb 2024
17K
70%
21 Jan 2024
3K
1.6M
2.1%
+600K
1M
Followers
1 Jan 2024
20 Mar 2024
20K
36K
+32%
1 Jan 2023
1 Mar 2023
20K
36K
+32%
21 Feb 2024
45K
70%
21 Feb 2024
30K
52K
2.1%
+302
51K
Engagements
9 reposts
46 comments
1.989 reactions
1 jan
15 jan
1 feb
15 feb
1 mar
15 mar
YTD
qtd
Mtd
custom
1 jan
22 feb 2023
1 jan
22 feb 2024
change
posts
14
8
-43%
impressions
66.069
16.690
-50%
reactions
1.141
329
+50%
comments
479
93
-50%
Reposts
6
3
+50%
followers
672
451
+50%
Top posts
Impressions
See all

When someone starts posting on LinkedIn just be nice and supportive, okay?
Yesterday
17,348
24
33
4

Never heard a bootstrapped founder say they wish they had raised money.
13:55 13/03/24
17,348
24
33
4

I promise it's worth taking a chance on us lol ✌︎
11:03 07/09/22
17,348
24
33
4

I’m writing this post from 33000 feet above
12:00 24/05/24
17,348
24
33
4

15 year old me: Doesn't know what LinkedIn is
16 year old me: Creates first LI profile to apply for jobs
11:00 25/10/23
17,348
24
33
4
Recent posts
See all

When someone starts posting on LinkedIn just be nice and supportive, okay?
They took the leap. Mustered the courage. Decided to hit post.
Yesterday
17,348
24
33
4

Never heard a bootstrapped founder say they wish they had raised money.
FRIDAY
17,348
24
33
4

I promise it's worth taking a chance on us lol ✌︎
FRIDAY
17,348
24
33
4

I’m writing this post from 33000 feet above ground, as I’m heading towards something that’s completely out of my comfort zone
12:00 24/08/24
17,348
24
33
4

15 year old me: Doesn't know what LinkedIn is
16 year old me: Creates first LI profile to apply for jobs
12:00 21/08/24
17,348
24
33
4
Home
Posts
Profiles
One
Two
Three
Four
Favourites
ORGANISATION
People
Settings

shield
Andreas Jonsson
Home

All profiles
Add
Activity
Last 30 days
You’re posting less than usual
Inactive
low
high
Very Active
0,3 posts/WEEK
AVERAGE
Earned media value
1 Jan 2024
5 Aug 2024
$103,283
CPM
$35
Impressions
1 Jan 2024
20 Mar 2024
1.2M
1.6M
1 Jan 2023
1 Mar 2023
765K
1M
+32%
21 Feb 2024
17K
70%
21 Jan 2024
3K
1.6M
2.1%
+600K
1M
Followers
1 Jan 2024
20 Mar 2024
20K
36K
+32%
1 Jan 2023
1 Mar 2023
20K
36K
+32%
21 Feb 2024
45K
70%
21 Feb 2024
30K
52K
2.1%
+302
51K
Engagements
9 reposts
46 comments
1.989 reactions
1 jan
15 jan
1 feb
15 feb
1 mar
15 mar
YTD
qtd
Mtd
custom
1 jan
22 feb 2023
1 jan
22 feb 2024
change
posts
14
8
-43%
impressions
66.069
16.690
-50%
reactions
1.141
329
+50%
comments
479
93
-50%
Reposts
6
3
+50%
followers
672
451
+50%
Top posts
Impressions
See all

When someone starts posting on LinkedIn just be nice and supportive, okay?
Yesterday
17,348
24
33
4

Never heard a bootstrapped founder say they wish they had raised money.
13:55 13/03/24
17,348
24
33
4

I promise it's worth taking a chance on us lol ✌︎
11:03 07/09/22
17,348
24
33
4

I’m writing this post from 33000 feet above
12:00 24/05/24
17,348
24
33
4

15 year old me: Doesn't know what LinkedIn is
16 year old me: Creates first LI profile to apply for jobs
11:00 25/10/23
17,348
24
33
4
Recent posts
See all

When someone starts posting on LinkedIn just be nice and supportive, okay?
They took the leap. Mustered the courage. Decided to hit post.
Yesterday
17,348
24
33
4

Never heard a bootstrapped founder say they wish they had raised money.
FRIDAY
17,348
24
33
4

I promise it's worth taking a chance on us lol ✌︎
FRIDAY
17,348
24
33
4

I’m writing this post from 33000 feet above ground, as I’m heading towards something that’s completely out of my comfort zone
12:00 24/08/24
17,348
24
33
4

15 year old me: Doesn't know what LinkedIn is
16 year old me: Creates first LI profile to apply for jobs
12:00 21/08/24
17,348
24
33
4
Home
Posts
Profiles
One
Two
Three
Four
Favourites
ORGANISATION
People
Settings

shield
Andreas Jonsson
Home

All profiles
Add
Activity
Last 30 days
You’re posting less than usual
Inactive
low
high
Very Active
0,3 posts/WEEK
AVERAGE
Earned media value
1 Jan 2024
5 Aug 2024
$103,283
CPM
$35
Impressions
1 Jan 2024
20 Mar 2024
1.2M
1.6M
1 Jan 2023
1 Mar 2023
765K
1M
+32%
21 Feb 2024
17K
70%
21 Jan 2024
3K
1.6M
2.1%
+600K
1M
Followers
1 Jan 2024
20 Mar 2024
20K
36K
+32%
1 Jan 2023
1 Mar 2023
20K
36K
+32%
21 Feb 2024
45K
70%
21 Feb 2024
30K
52K
2.1%
+302
51K
Engagements
9 reposts
46 comments
1.989 reactions
1 jan
15 jan
1 feb
15 feb
1 mar
15 mar
YTD
qtd
Mtd
custom
1 jan
22 feb 2023
1 jan
22 feb 2024
change
posts
14
8
-43%
impressions
66.069
16.690
-50%
reactions
1.141
329
+50%
comments
479
93
-50%
Reposts
6
3
+50%
followers
672
451
+50%
Top posts
Impressions
See all

When someone starts posting on LinkedIn just be nice …
Yesterday
17,348
24
33
4

Never heard a bootstrapped founder say they...
13:55 13/03/24
17,348
24
33
4

I promise it's worth taking a chance on us lol ✌︎
11:03 07/09/22
17,348
24
33
4

I’m writing this post from 33000 feet above
12:00 24/05/24
17,348
24
33
4

15 year old me: Doesn't know what LinkedIn is
16 year old me: Creates first LI profile to apply for jobs
11:00 25/10/23
17,348
24
33
4
Recent posts
See all

When someone starts posting on LinkedIn just be nice and supportive, okay?
They took the leap. Mustered the courage. Decided to hit post.
Yesterday
17,348
24
33
4

Never heard a bootstrapped founder say they wish they had raised money.
FRIDAY
17,348
24
33
4

I promise it's worth taking a chance on us lol ✌︎
FRIDAY
17,348
24
33
4

I’m writing this post from 33000 feet above ground, as I’m heading towards something that’s completely out of my comfort zone
12:00 24/08/24
17,348
24
33
4

15 year old me: Doesn't know what LinkedIn is
16 year old me: Creates first LI profile to apply for jobs
12:00 21/08/24
17,348
24
33
4
Home
Posts
Profiles
One
Two
Three
Four
Favourites
ORGANISATION
People
Settings

shield
Andreas Jonsson
Home

All profiles
Add
Activity
Last 30 days
You’re posting less than usual
Inactive
low
high
Very Active
0,3 posts/WEEK
AVERAGE
Earned media value
1 Jan 2024
5 Aug 2024
$103,283
CPM
$35
Impressions
1 Jan 2024
20 Mar 2024
1.2M
1.6M
1 Jan 2023
1 Mar 2023
765K
1M
+32%
21 Feb 2024
17K
70%
21 Jan 2024
3K
1.6M
2.1%
+600K
1M
Followers
1 Jan 2024
20 Mar 2024
20K
36K
+32%
1 Jan 2023
1 Mar 2023
20K
36K
+32%
21 Feb 2024
45K
70%
21 Feb 2024
30K
52K
2.1%
+302
51K
Engagements
9 reposts
46 comments
1.989 reactions
1 jan
15 jan
1 feb
15 feb
1 mar
15 mar
YTD
qtd
Mtd
custom
1 jan
22 feb 2023
1 jan
22 feb 2024
change
posts
14
8
-43%
impressions
66.069
16.690
-50%
reactions
1.141
329
+50%
comments
479
93
-50%
Reposts
6
3
+50%
followers
672
451
+50%
Top posts
Impressions
See all

When someone starts posting on LinkedIn just be nice and supportive, okay?
Yesterday
17,348
24
33
4

Never heard a bootstrapped founder say they wish they had raised money.
13:55 13/03/24
17,348
24
33
4

I promise it's worth taking a chance on us lol ✌︎
11:03 07/09/22
17,348
24
33
4

I’m writing this post from 33000 feet above
12:00 24/05/24
17,348
24
33
4

15 year old me: Doesn't know what LinkedIn is
16 year old me: Creates first LI profile to apply for jobs
11:00 25/10/23
17,348
24
33
4
Recent posts
See all

When someone starts posting on LinkedIn just be nice and supportive, okay?
They took the leap. Mustered the courage. Decided to hit post.
Yesterday
17,348
24
33
4

Never heard a bootstrapped founder say they wish they had raised money.
FRIDAY
17,348
24
33
4

I promise it's worth taking a chance on us lol ✌︎
FRIDAY
17,348
24
33
4

I’m writing this post from 33000 feet above ground, as I’m heading towards something that’s completely out of my comfort zone
12:00 24/08/24
17,348
24
33
4

15 year old me: Doesn't know what LinkedIn is
16 year old me: Creates first LI profile to apply for jobs
12:00 21/08/24
17,348
24
33
4




Andreas Jonsson
Andreas Jonsson
Andreas Jonsson
Connected
Connected
Connected
112,879
112,879
linkedin.com/username
linkedin.com/username
linkedin.com/username
CLEAR FILTERS
CLEAR FILTERS
17,348
17,348
24
24
33
33
4
4
3.86%
3.86%
Save
Save
Save
View
View
View
12:00 24/05/22
12:00 24/05/22
Trouble hitting the feed consistently?
Remove urgency from the equation. Avoid stressing over “what am I posting today!?”
Solution: Create content in advance and schedule ahead. Easier said than done so let me break it down for ya.
Here’s how I do it:
Block 90 mins on the calendar to focus (don’t skip this, okay)
Choose audience (persona, purpose, pain)
Address the issue from different angles (motivational, how-to, personal story, etc.)
Schedule ahead
Rinse and repeat weekly
TL;DR address one audience/issue, write a handful posts at once, publish them over the next couple of weeks
Trouble hitting the feed consistently?
Remove urgency from the equation. Avoid stressing over “what am I posting today!?”
Solution: Create content in advance and schedule ahead. Easier said than done so let me break it down for ya.
Here’s how I do it:
Block 90 mins on the calendar to focus (don’t skip this, okay)
Choose audience (persona, purpose, pain)
Address the issue from different angles (motivational, how-to, personal story, etc.)
Schedule ahead
Rinse and repeat weekly
TL;DR address one audience/issue, write a handful posts at once,
Trouble hitting the feed consistently?
Remove urgency from the equation. Avoid stressing over “what am I posting today!?”
Solution: Create content in advance and schedule ahead. Easier said than done so let me break it down for ya.
Here’s how I do it:
Block 90 mins on the calendar to focus (don’t skip this, okay)
Choose audience (persona, purpose, pain)
Address the issue from different angles (motivational, how-to, personal story, etc.)
Schedule ahead
Rinse and repeat weekly
TL;DR address one audience/issue, write a handful posts at once, publish them over the next couple of weeks
Post analytics
Post analytics
Post analytics
Audience
Audience
Audience
Job titles
Job titles
Job titles
Companies
Companies
Companies
Locations
Locations
Locations
Company size
Company size
Company size
Industries
Industries
Industries
Founder
Founder
Founder
18
18
18
30.2%
30.2%
30.2%
Marketing Specialist
Marketing Specialist
Marketing Specialist
12
12
12
16.4%
16.4%
16.4%
Salesperson
Salesperson
Salesperson
8
8
8
11.5%
11.5%
11.5%
Executive Director
Executive Director
Executive Director
4
4
4
9.7%
9.7%
9.7%
Kebab Slicer
Kebab Slicer
Kebab Slicer
2
2
2
8.8%
8.8%
8.8%
Engagements
Engagements
Engagements
9 reposts
9 reposts
46 comments
46 comments
1.989 reactions
1.989 reactions
1 jan
1 jan
15 jan
15 jan
1 feb
1 feb
15 feb
15 feb
1 mar
1 mar
15 mar
15 mar
Comments
Comments
Comments



Silvia Ricchiardi
Silvia Ricchiardi
Silvia Ricchiardi
Yesterday
Yesterday
Here’s a comment on your post, which I’ll hope you’ll read since you posted such an inspiring post. Please like this comment.
Here’s a comment on your post, which I’ll hope you’ll read since you posted such an inspiring post. Please like this comment.
Here’s a comment on your post, which I’ll hope you’ll read since you posted such an inspiring post. Please like this comment.
FL
FL
FL
First Last
First Last
First Last
Yesterday
Yesterday
Here’s a comment on your post, which I’ll hope you’ll read since you posted such an inspiring post. Please like this comment.
Here’s a comment on your post, which I’ll hope you’ll read since you posted such an inspiring post. Please like this comment.
Here’s a comment on your post, which I’ll hope you’ll read since you posted such an inspiring post. Please like this comment.
FL
FL
FL
First Last
First Last
First Last
Yesterday
Yesterday
Here’s a comment on your post, which I’ll hope you’ll read since you posted such an inspiring post. Please like this comment.
Here’s a comment on your post, which I’ll hope you’ll read since you posted such an inspiring post. Please like this comment.
Here’s a comment on your post, which I’ll hope you’ll read since you posted such an inspiring post. Please like this comment.
View X more comments
View X more comments
View X more comments
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(across connected accounts).
Find the highlights. Identify patterns. Learn what works and what doesn’t.
Home
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Home
Posts
Profiles
EA at Shield
Content team
Marketing team
Operations team
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Product launch
ORGANISATION
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Settings

shield
Andreas Jonsson
Home

All profiles
Add
Activity
Last 30 days
You’re posting less than usual
Inactive
low
high
Very Active
0,3 posts/WEEK
AVERAGE
Earned media value
1 Jan 2024
5 Aug 2024
$103,283
CPM
$35
Impressions
1 Jan 2024
20 Mar 2024
1.2M
1.6M
1 Jan 2023
1 Mar 2023
765K
1M
+32%
21 Feb 2024
17K
70%
21 Jan 2024
3K
1.6M
2.1%
+600K
1M
Followers
1 Jan 2024
20 Mar 2024
20K
36K
+32%
1 Jan 2023
1 Mar 2023
20K
36K
+32%
21 Feb 2024
45K
70%
21 Feb 2024
30K
52K
2.1%
+302
51K
Engagements
9 reposts
46 comments
1.989 reactions
1 jan
15 jan
1 feb
15 feb
1 mar
15 mar
YTD
qtd
Mtd
custom
1 jan
22 feb 2023
1 jan
22 feb 2024
change
posts
14
8
-43%
impressions
66.069
16.690
-50%
reactions
1.141
329
+50%
comments
479
93
-50%
Reposts
6
3
+50%
followers
672
451
+50%
Top posts
Impressions
See all

When someone starts posting on LinkedIn just be nice and supportive, okay?
Yesterday
17,348
24
33
4

Never heard a bootstrapped founder say they wish they had raised money.
13:55 13/03/24
17,348
24
33
4

I promise it's worth taking a chance on us lol ✌︎
11:03 07/09/22
17,348
24
33
4

I’m writing this post from 33000 feet above
12:00 24/05/24
17,348
24
33
4

15 year old me: Doesn't know what LinkedIn is
16 year old me: Creates first LI profile to apply for jobs
11:00 25/10/23
17,348
24
33
4
Recent posts
See all

When someone starts posting on LinkedIn just be nice and supportive, okay?
They took the leap. Mustered the courage. Decided to hit post.
Yesterday
17,348
24
33
4

Never heard a bootstrapped founder say they wish they had raised money.
FRIDAY
17,348
24
33
4

I promise it's worth taking a chance on us lol ✌︎
FRIDAY
17,348
24
33
4

I’m writing this post from 33000 feet above ground, as I’m heading towards something that’s completely out of my comfort zone
12:00 24/08/24
17,348
24
33
4

15 year old me: Doesn't know what LinkedIn is
16 year old me: Creates first LI profile to apply for jobs
12:00 21/08/24
17,348
24
33
4
Home
Posts
Profiles
Workspaces
Collections
Home
Posts
Profiles
EA at Shield
Content team
Marketing team
Operations team
Favourites
Product launch
ORGANISATION
People
Settings

shield
Andreas Jonsson
Home

All profiles
Add
Activity
Last 30 days
You’re posting less than usual
Inactive
low
high
Very Active
0,3 posts/WEEK
AVERAGE
Earned media value
1 Jan 2024
5 Aug 2024
$103,283
CPM
$35
Impressions
1 Jan 2024
20 Mar 2024
1.2M
1.6M
1 Jan 2023
1 Mar 2023
765K
1M
+32%
21 Feb 2024
17K
70%
21 Jan 2024
3K
1.6M
2.1%
+600K
1M
Followers
1 Jan 2024
20 Mar 2024
20K
36K
+32%
1 Jan 2023
1 Mar 2023
20K
36K
+32%
21 Feb 2024
45K
70%
21 Feb 2024
30K
52K
2.1%
+302
51K
Engagements
9 reposts
46 comments
1.989 reactions
1 jan
15 jan
1 feb
15 feb
1 mar
15 mar
YTD
qtd
Mtd
custom
1 jan
22 feb 2023
1 jan
22 feb 2024
change
posts
14
8
-43%
impressions
66.069
16.690
-50%
reactions
1.141
329
+50%
comments
479
93
-50%
Reposts
6
3
+50%
followers
672
451
+50%
Top posts
Impressions
See all

When someone starts posting on LinkedIn just be nice and supportive, okay?
Yesterday
17,348
24
33
4

Never heard a bootstrapped founder say they wish they had raised money.
13:55 13/03/24
17,348
24
33
4

I promise it's worth taking a chance on us lol ✌︎
11:03 07/09/22
17,348
24
33
4

I’m writing this post from 33000 feet above
12:00 24/05/24
17,348
24
33
4

15 year old me: Doesn't know what LinkedIn is
16 year old me: Creates first LI profile to apply for jobs
11:00 25/10/23
17,348
24
33
4
Recent posts
See all

When someone starts posting on LinkedIn just be nice and supportive, okay?
They took the leap. Mustered the courage. Decided to hit post.
Yesterday
17,348
24
33
4

Never heard a bootstrapped founder say they wish they had raised money.
FRIDAY
17,348
24
33
4

I promise it's worth taking a chance on us lol ✌︎
FRIDAY
17,348
24
33
4

I’m writing this post from 33000 feet above ground, as I’m heading towards something that’s completely out of my comfort zone
12:00 24/08/24
17,348
24
33
4

15 year old me: Doesn't know what LinkedIn is
16 year old me: Creates first LI profile to apply for jobs
12:00 21/08/24
17,348
24
33
4
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shield
Andreas Jonsson
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Add
Activity
Last 30 days
You’re posting less than usual
Inactive
low
high
Very Active
0,3 posts/WEEK
AVERAGE
Earned media value
1 Jan 2024
5 Aug 2024
$103,283
CPM
$35
Impressions
1 Jan 2024
20 Mar 2024
1.2M
1.6M
1 Jan 2023
1 Mar 2023
765K
1M
+32%
21 Feb 2024
17K
70%
21 Jan 2024
3K
1.6M
2.1%
+600K
1M
Followers
1 Jan 2024
20 Mar 2024
20K
36K
+32%
1 Jan 2023
1 Mar 2023
20K
36K
+32%
21 Feb 2024
45K
70%
21 Feb 2024
30K
52K
2.1%
+302
51K
Engagements
9 reposts
46 comments
1.989 reactions
1 jan
15 jan
1 feb
15 feb
1 mar
15 mar
YTD
qtd
Mtd
custom
1 jan
22 feb 2023
1 jan
22 feb 2024
change
posts
14
8
-43%
impressions
66.069
16.690
-50%
reactions
1.141
329
+50%
comments
479
93
-50%
Reposts
6
3
+50%
followers
672
451
+50%
Top posts
Impressions
See all

When someone starts posting on LinkedIn just be nice and supportive, okay?
Yesterday
17,348
24
33
4

Never heard a bootstrapped founder say they wish they had raised money.
13:55 13/03/24
17,348
24
33
4

I promise it's worth taking a chance on us lol ✌︎
11:03 07/09/22
17,348
24
33
4

I’m writing this post from 33000 feet above
12:00 24/05/24
17,348
24
33
4

15 year old me: Doesn't know what LinkedIn is
16 year old me: Creates first LI profile to apply for jobs
11:00 25/10/23
17,348
24
33
4
Recent posts
See all

When someone starts posting on LinkedIn just be nice and supportive, okay?
They took the leap. Mustered the courage. Decided to hit post.
Yesterday
17,348
24
33
4

Never heard a bootstrapped founder say they wish they had raised money.
FRIDAY
17,348
24
33
4

I promise it's worth taking a chance on us lol ✌︎
FRIDAY
17,348
24
33
4

I’m writing this post from 33000 feet above ground, as I’m heading towards something that’s completely out of my comfort zone
12:00 24/08/24
17,348
24
33
4

15 year old me: Doesn't know what LinkedIn is
16 year old me: Creates first LI profile to apply for jobs
12:00 21/08/24
17,348
24
33
4
Home
Posts
Home
Posts
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Marketing team
Operations team
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Product launch
ORGANISATION
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shield
Andreas Jonsson
Home

All profiles
Add
Activity
Last 30 days
You’re posting less than usual
Inactive
low
high
Very Active
0,3 posts/WEEK
AVERAGE
Earned media value
1 Jan 2024
5 Aug 2024
$103,283
CPM
$35
Impressions
1 Jan 2024
20 Mar 2024
1.2M
1.6M
1 Jan 2023
1 Mar 2023
765K
1M
+32%
21 Feb 2024
17K
70%
21 Jan 2024
3K
1.6M
2.1%
+600K
1M
Followers
1 Jan 2024
20 Mar 2024
20K
36K
+32%
1 Jan 2023
1 Mar 2023
20K
36K
+32%
21 Feb 2024
45K
70%
21 Feb 2024
30K
52K
2.1%
+302
51K
Engagements
9 reposts
46 comments
1.989 reactions
1 jan
15 jan
1 feb
15 feb
1 mar
15 mar
YTD
qtd
Mtd
custom
1 jan
22 feb 2023
1 jan
22 feb 2024
change
posts
14
8
-43%
impressions
66.069
16.690
-50%
reactions
1.141
329
+50%
comments
479
93
-50%
Reposts
6
3
+50%
followers
672
451
+50%
Top posts
Impressions
See all

When someone starts posting on LinkedIn just be nice and supportive, okay?
Yesterday
17,348
24
33
4

Never heard a bootstrapped founder say they wish they had raised money.
13:55 13/03/24
17,348
24
33
4

I promise it's worth taking a chance on us lol ✌︎
11:03 07/09/22
17,348
24
33
4

I’m writing this post from 33000 feet above
12:00 24/05/24
17,348
24
33
4

15 year old me: Doesn't know what LinkedIn is
16 year old me: Creates first LI profile to apply for jobs
11:00 25/10/23
17,348
24
33
4
Recent posts
See all

When someone starts posting on LinkedIn just be nice and supportive, okay?
They took the leap. Mustered the courage. Decided to hit post.
Yesterday
17,348
24
33
4

Never heard a bootstrapped founder say they wish they had raised money.
FRIDAY
17,348
24
33
4

I promise it's worth taking a chance on us lol ✌︎
FRIDAY
17,348
24
33
4

I’m writing this post from 33000 feet above ground, as I’m heading towards something that’s completely out of my comfort zone
12:00 24/08/24
17,348
24
33
4

15 year old me: Doesn't know what LinkedIn is
16 year old me: Creates first LI profile to apply for jobs
12:00 21/08/24
17,348
24
33
4
Home
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Home
Posts
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Marketing team
Operations team
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ORGANISATION
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shield
Andreas Jonsson
Home

All profiles
Add
Activity
Last 30 days
You’re posting less than usual
Inactive
low
high
Very Active
0,3 posts/WEEK
AVERAGE
Earned media value
1 Jan 2024
5 Aug 2024
$103,283
CPM
$35
Impressions
1 Jan 2024
20 Mar 2024
1.2M
1.6M
1 Jan 2023
1 Mar 2023
765K
1M
+32%
21 Feb 2024
17K
70%
21 Jan 2024
3K
1.6M
2.1%
+600K
1M
Followers
1 Jan 2024
20 Mar 2024
20K
36K
+32%
1 Jan 2023
1 Mar 2023
20K
36K
+32%
21 Feb 2024
45K
70%
21 Feb 2024
30K
52K
2.1%
+302
51K
Engagements
9 reposts
46 comments
1.989 reactions
1 jan
15 jan
1 feb
15 feb
1 mar
15 mar
YTD
qtd
Mtd
custom
1 jan
22 feb 2023
1 jan
22 feb 2024
change
posts
14
8
-43%
impressions
66.069
16.690
-50%
reactions
1.141
329
+50%
comments
479
93
-50%
Reposts
6
3
+50%
followers
672
451
+50%
Top posts
Impressions
See all

When someone starts posting on LinkedIn just be nice and supportive, okay?
Yesterday
17,348
24
33
4

Never heard a bootstrapped founder say they wish they had raised money.
13:55 13/03/24
17,348
24
33
4

I promise it's worth taking a chance on us lol ✌︎
11:03 07/09/22
17,348
24
33
4

I’m writing this post from 33000 feet above
12:00 24/05/24
17,348
24
33
4

15 year old me: Doesn't know what LinkedIn is
16 year old me: Creates first LI profile to apply for jobs
11:00 25/10/23
17,348
24
33
4
Recent posts
See all

When someone starts posting on LinkedIn just be nice and supportive, okay?
They took the leap. Mustered the courage. Decided to hit post.
Yesterday
17,348
24
33
4

Never heard a bootstrapped founder say they wish they had raised money.
FRIDAY
17,348
24
33
4

I promise it's worth taking a chance on us lol ✌︎
FRIDAY
17,348
24
33
4

I’m writing this post from 33000 feet above ground, as I’m heading towards something that’s completely out of my comfort zone
12:00 24/08/24
17,348
24
33
4

15 year old me: Doesn't know what LinkedIn is
16 year old me: Creates first LI profile to apply for jobs
12:00 21/08/24
17,348
24
33
4
Home
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Home
Posts
Profiles
EA at Shield
Content team
Marketing team
Operations team
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Product launch
ORGANISATION
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Settings

shield
Andreas Jonsson
Home

All profiles
Add
Activity
Last 30 days
You’re posting less than usual
Inactive
low
high
Very Active
0,3 posts/WEEK
AVERAGE
Earned media value
1 Jan 2024
5 Aug 2024
$103,283
CPM
$35
Impressions
1 Jan 2024
20 Mar 2024
1.2M
1.6M
1 Jan 2023
1 Mar 2023
765K
1M
+32%
21 Feb 2024
17K
70%
21 Jan 2024
3K
1.6M
2.1%
+600K
1M
Followers
1 Jan 2024
20 Mar 2024
20K
36K
+32%
1 Jan 2023
1 Mar 2023
20K
36K
+32%
21 Feb 2024
45K
70%
21 Feb 2024
30K
52K
2.1%
+302
51K
Engagements
9 reposts
46 comments
1.989 reactions
1 jan
15 jan
1 feb
15 feb
1 mar
15 mar
YTD
qtd
Mtd
custom
1 jan
22 feb 2023
1 jan
22 feb 2024
change
posts
14
8
-43%
impressions
66.069
16.690
-50%
reactions
1.141
329
+50%
comments
479
93
-50%
Reposts
6
3
+50%
followers
672
451
+50%
Top posts
Impressions
See all

When someone starts posting on LinkedIn just be nice and supportive, okay?
Yesterday
17,348
24
33
4

Never heard a bootstrapped founder say they wish they had raised money.
13:55 13/03/24
17,348
24
33
4

I promise it's worth taking a chance on us lol ✌︎
11:03 07/09/22
17,348
24
33
4

I’m writing this post from 33000 feet above
12:00 24/05/24
17,348
24
33
4

15 year old me: Doesn't know what LinkedIn is
16 year old me: Creates first LI profile to apply for jobs
11:00 25/10/23
17,348
24
33
4
Recent posts
See all

When someone starts posting on LinkedIn just be nice and supportive, okay?
They took the leap. Mustered the courage. Decided to hit post.
Yesterday
17,348
24
33
4

Never heard a bootstrapped founder say they wish they had raised money.
FRIDAY
17,348
24
33
4

I promise it's worth taking a chance on us lol ✌︎
FRIDAY
17,348
24
33
4

I’m writing this post from 33000 feet above ground, as I’m heading towards something that’s completely out of my comfort zone
12:00 24/08/24
17,348
24
33
4

15 year old me: Doesn't know what LinkedIn is
16 year old me: Creates first LI profile to apply for jobs
12:00 21/08/24
17,348
24
33
4
Home
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Home
Posts
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EA at Shield
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Marketing team
Operations team
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ORGANISATION
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shield
Andreas Jonsson
Home

All profiles
Add
Activity
Last 30 days
You’re posting less than usual
Inactive
low
high
Very Active
0,3 posts/WEEK
AVERAGE
Earned media value
1 Jan 2024
5 Aug 2024
$103,283
CPM
$35
Impressions
1 Jan 2024
20 Mar 2024
1.2M
1.6M
1 Jan 2023
1 Mar 2023
765K
1M
+32%
21 Feb 2024
17K
70%
21 Jan 2024
3K
1.6M
2.1%
+600K
1M
Followers
1 Jan 2024
20 Mar 2024
20K
36K
+32%
1 Jan 2023
1 Mar 2023
20K
36K
+32%
21 Feb 2024
45K
70%
21 Feb 2024
30K
52K
2.1%
+302
51K
Engagements
9 reposts
46 comments
1.989 reactions
1 jan
15 jan
1 feb
15 feb
1 mar
15 mar
YTD
qtd
Mtd
custom
1 jan
22 feb 2023
1 jan
22 feb 2024
change
posts
14
8
-43%
impressions
66.069
16.690
-50%
reactions
1.141
329
+50%
comments
479
93
-50%
Reposts
6
3
+50%
followers
672
451
+50%
Top posts
Impressions
See all

When someone starts posting on LinkedIn just be nice and supportive, okay?
Yesterday
17,348
24
33
4

Never heard a bootstrapped founder say they wish they had raised money.
13:55 13/03/24
17,348
24
33
4

I promise it's worth taking a chance on us lol ✌︎
11:03 07/09/22
17,348
24
33
4

I’m writing this post from 33000 feet above
12:00 24/05/24
17,348
24
33
4

15 year old me: Doesn't know what LinkedIn is
16 year old me: Creates first LI profile to apply for jobs
11:00 25/10/23
17,348
24
33
4
Recent posts
See all

When someone starts posting on LinkedIn just be nice and supportive, okay?
They took the leap. Mustered the courage. Decided to hit post.
Yesterday
17,348
24
33
4

Never heard a bootstrapped founder say they wish they had raised money.
FRIDAY
17,348
24
33
4

I promise it's worth taking a chance on us lol ✌︎
FRIDAY
17,348
24
33
4

I’m writing this post from 33000 feet above ground, as I’m heading towards something that’s completely out of my comfort zone
12:00 24/08/24
17,348
24
33
4

15 year old me: Doesn't know what LinkedIn is
16 year old me: Creates first LI profile to apply for jobs
12:00 21/08/24
17,348
24
33
4
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1 Jan 2024
20 Mar 2024
1.2M
1.6M
1 Jan 2023
1 Mar 2023
765K
1M
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51.2K
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1 Jan 2024
20 Mar 2024
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765K
1M
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51.2K
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32
16.4%
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24
11.5%
Executive Director
13
9.7%
Project manager
10
8.8%
Audience
Job titles
Companies
Locations
Company size
Industries
Founder
54
30.2%
Marketing Specialist
32
16.4%
Salesperson
24
11.5%
Executive Director
13
9.7%
Project manager
10
8.8%
See who’s watching with audience demographics
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Audience
Job titles
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Locations
Company size
Industries
Founder
54
30.2%
Marketing Specialist
32
16.4%
Salesperson
24
11.5%
Executive Director
13
9.7%
Project manager
10
8.8%
See who’s watching with audience demographics
Understand if your content hits the right target audience. If not, take a step back and recalibrate your approach.
Audience demographics
See your audience demographics across categories such as job titles, location, company size and industry.
Engagement tracking
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Content performance
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Audience
Job titles
Companies
Locations
Company size
Industries
Founder
54
30.2%
Marketing Specialist
32
16.4%
Salesperson
24
11.5%
Executive Director
13
9.7%
Project manager
10
8.8%
See who’s watching with audience demographics
Understand if your content hits the right target audience. If not, take a step back and recalibrate your approach.
Audience demographics
See your audience demographics across categories such as job titles, location, company size and industry.
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Date range + presets
Compare content performance across time periods.
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Save
1 collection
Save posts for later with Collections.
Save
1 collection
Save posts for later with Collections.
Save
1 collection
Save posts for later with Collections.
Save
1 collection
Save posts for later with Collections.
Save
1 collection
Save posts for later with Collections.
Sign up and get your data today
See all your posts at metrics at once.
Wondering if Shield is for you?
Check our use cases

Use case
For Corporate Influencer programs
Establish yourself as a thought leader on LinkedIn with real data and insights.
Use case
For Agency Reporting
Skip the spreadsheets, simplify the stats.

Use case
For Employee Advocacy
Empower your team with data-driven LinkedIn insights.

Use case
For Social Selling
Empower your team to sell more on LinkedIn with a data-driven approach.

Use case
For Personal Branding
Build and expand your personal brand with data-driven precision.
Use case
For Thought Leadership
Establish yourself as a thought leader on LinkedIn with real data and insights.

Use case
For Corporate Influencer programs
Establish yourself as a thought leader on LinkedIn with real data and insights.
Use case
For Agency Reporting
Skip the spreadsheets, simplify the stats.

Use case
For Employee Advocacy
Empower your team with data-driven LinkedIn insights.

Use case
For Social Selling
Empower your team to sell more on LinkedIn with a data-driven approach.

Use case
For Personal Branding
Build and expand your personal brand with data-driven precision.
Use case
For Thought Leadership
Establish yourself as a thought leader on LinkedIn with real data and insights.

Use case
Corporate influencer program
Establish yourself as a thought leader on LinkedIn with real data and insights.
Use case
LinkedIn reporting tool for agencies
Skip the spreadsheets, simplify the stats.

Use case
Employee advocacy software
Empower your team with data-driven LinkedIn insights.

Use case
Social selling software
Empower your team to sell more on LinkedIn with a data-driven approach.

Use case
Personal branding software
Build and expand your personal brand with data-driven precision.

Use case
LinkedIn thought leadership software
Establish yourself as a thought leader on LinkedIn with real data and insights.

Use case
For Corporate Influencer programs
Establish yourself as a thought leader on LinkedIn with real data and insights.
Use case
For Agency Reporting
Skip the spreadsheets, simplify the stats.

Use case
For Employee Advocacy
Empower your team with data-driven LinkedIn insights.

Use case
For Social Selling
Empower your team to sell more on LinkedIn with a data-driven approach.

Use case
For Personal Branding
Build and expand your personal brand with data-driven precision.
Use case
For Thought Leadership
Establish yourself as a thought leader on LinkedIn with real data and insights.

Use case
For Corporate Influencer programs
Establish yourself as a thought leader on LinkedIn with real data and insights.
Use case
For Agency Reporting
Skip the spreadsheets, simplify the stats.

Use case
For Employee Advocacy
Empower your team with data-driven LinkedIn insights.

Use case
For Social Selling
Empower your team to sell more on LinkedIn with a data-driven approach.

Use case
For Personal Branding
Build and expand your personal brand with data-driven precision.
Use case
For Thought Leadership
Establish yourself as a thought leader on LinkedIn with real data and insights.

Use case
For Corporate Influencer programs
Establish yourself as a thought leader on LinkedIn with real data and insights.
Use case
For Agency Reporting
Skip the spreadsheets, simplify the stats.

Use case
For Employee Advocacy
Empower your team with data-driven LinkedIn insights.

Use case
For Social Selling
Empower your team to sell more on LinkedIn with a data-driven approach.

Use case
For Personal Branding
Build and expand your personal brand with data-driven precision.
Use case
For Thought Leadership
Establish yourself as a thought leader on LinkedIn with real data and insights.
LinkedIn profile stats at a glance
Network growth, posting activity and profile views.
Network growth
Do people click to follow or bounce?
Posting activity
How often? How much? How far?
Profile views
Do people go from content to profile?
Followers
1 Jan 2024
20 Mar 2024
1.2M
1.6M
1 Jan 2023
1 Mar 2023
765K
1M
+32%
54.9K
7.1%
+3.6K
51.2K
LinkedIn profile stats at a glance
Network growth, posting activity and profile views.
Network growth
Do people click to follow or bounce?
Posting activity
How often? How much? How far?
Profile views
Do people go from content to profile?
Followers
1 Jan 2024
20 Mar 2024
1.2M
1.6M
1 Jan 2023
1 Mar 2023
765K
1M
+32%
54.9K
7.1%
+3.6K
51.2K
See who’s watching with audience demographics
Understand if your content hits the right target audience. If not, take a step back and recalibrate your approach.
Audience demographics
See your audience demographics across categories such as job titles, location, company size and industry.
Engagement tracking
See the exact engagement numbers and comments on each post.
Content performance
See overall content performance across time periods or content types.
Audience
Job titles
Companies
Locations
Company size
Industries
Founder
54
30.2%
Marketing Specialist
32
16.4%
Salesperson
24
11.5%
Executive Director
13
9.7%
Project manager
10
8.8%
LinkedIn profile stats at a glance
Network growth, posting activity and profile views.
Network growth
Do people click to follow or bounce?
Posting activity
How often? How much? How far?
Profile views
Do people go from content to profile?
Followers
1 Jan 2024
20 Mar 2024
1.2M
1.6M
1 Jan 2023
1 Mar 2023
765K
1M
+32%
54.9K
7.1%
+3.6K
51.2K
LinkedIn profile stats at a glance
Network growth, posting activity and profile views.
Network growth
Do people click to follow or bounce?
Posting activity
How often? How much? How far?
Profile views
Do people go from content to profile?
Followers
1 Jan 2024
20 Mar 2024
1.2M
1.6M
1 Jan 2023
1 Mar 2023
765K
1M
+32%
54.9K
7.1%
+3.6K
51.2K
Manage people and
LinkedIn profiles
From onboarding to user roles and permissions:
you’re in control.
From onboarding to user roles and permissions: you’re in control.
onboarding
What kind of user would you like to invite?
What kind of user would you like to invite?
What kind of user would you like to invite?
Member
Member
Member
Add a Shield user to view analytics in the organisation with the option of connecting their LinkedIn account.
Add a Shield user to view analytics in the organisation with the option of connecting their LinkedIn account.
Add a Shield user to view analytics in the organisation with the option of connecting their LinkedIn account.
Profile
Profile
Profile
Connect a LinkedIn account to track their analytics without adding them as a member to the organisation.
Connect a LinkedIn account to track their analytics without adding them as a member to the organisation.
Connect a LinkedIn account to track their analytics without adding them as a member to the organisation.
Invite your team, connect LinkedIn profiles, start getting data.
user roles
Owner
Admin
Member
Profile
Assign the right roles to the right people. From “view only” to full admin controls.
Assign the right roles to the right people.
From “view only” to full admin controls.
Assign roles within a workspace or organisation and manage visibility with ease.
profile management
Invited
Invited
Invited
Invited
Invited
Not connected
Not connected
Not connected
Not connected
Not connected
Connected
Connected
Connected
Connected
Disconnected
Disconnected
Disconnected
Disconnected
Connected
Connected
Disconnected
Disconnected
Stay in control of all your LinkedIn profiles. Connect and reconnect with ease.
Stay in control of all your LinkedIn profiles.
Connect and reconnect with ease.
Sign up and get your data today
See all your posts at metrics at once.
Try our FREE tools
From LinkedIn headlines to formatting. We got you.
free tool
LinkedIn text formatter
LinkedIn text formatter
LinkedIn text formatter








Format your text for LinkedIn. Make it bold, italic, or 𝓰𝓸 𝔀𝓲𝓵𝓭.
Format your text for LinkedIn.
Make it bold, italic, or 𝓰𝓸 𝔀𝓲𝓵𝓭.
free tool
Headline generator
Headline generator
Headline generator








Craft a compelling LinkedIn headline using AI to drive the right attention to your profile and start more relevant conversations.
free tool
Summary generator
Summary generator
Summary generator









Writing a LinkedIn summary is hard. Talking about yourself? Even harder. That’s where we come in.
Writing a LinkedIn summary is hard. Talking about yourself?
Even harder. That’s where we come in.
Pricing plans
Solo, team or agency? We got a plan that fits.
ONE PROFILE
ONE PROFILE
Personal plans
Personal plans
for 1 profile only
For individual creators, thought leaders, and people building their personal brand.
For individual creators, thought leaders, and people building their personal brand.
MORE PROFILES
MORE PROFILES
Team / agency
Team / agency
for 2 profiles or more
Centralized billing and account management for you and your team.
Centralized billing and account management for you and your team.
All core features plus:
All core features plus:
All core features plus:
All core features plus:
All core features plus:
Loved by creators and brands everywhere
Loved by creators and
brands everywhere.
“Shield gave me the clarity to understand what content was working—so I could do more of it and scale my brand and my clients.”
Melanie Borden
Founder & CEO of The Borden Group
“Shield gives us executive-level insights—without needing executive-level access.”
It helps us surface engagement trends, top content, and prove the value of LinkedIn to leadership.
Marketing Strategist
at one of the Big Four consultancies
“Shield helped us turn LinkedIn into a team habit.”
Even our quietest team members started posting—and saw real results. With weekly leaderboards, content ideas, and real-time insights, Shield made it easy (and fun) to stay active and grow together.
Liutauras Bitė
Marketing Assistant at LinkedIst
“Shield helps us track executive visibility at scale.”
Even without direct access to every profile, we use Shield to spot engagement trends, highlight top-performing content, and show leadership the value of LinkedIn.
Marketing Lead
at a top global consultancy
“Shield gave me the clarity to understand what content was working—so I could do more of it and scale my brand and my clients.”
Melanie Borden
Founder & CEO of The Borden Group
“Shield helped us turn LinkedIn into a team habit.”
Even our quietest team members started posting—and saw real results. With weekly leaderboards, content ideas, and real-time insights, Shield made it easy (and fun) to stay active and grow together.
Liutauras Bitė
Marketing Assistant at LinkedIst
“Shield helps us track executive visibility at scale.”
Even without direct access to every profile, we use Shield to spot engagement trends, highlight top-performing content, and show leadership the value of LinkedIn.
Marketing Lead
at a top global consultancy
“Shield gives us executive-level insights—without needing executive-level access.”
It helps us surface engagement trends, top content, and prove the value of LinkedIn to leadership.
Marketing Strategist
at one of the Big Four consultancies
“Shield gave me the clarity to understand what content was working—so I could do more of it and scale my brand and my clients.”
Melanie Borden
Founder & CEO of The Borden Group
“Shield helped us turn LinkedIn into a team habit.”
Even our quietest team members started posting—and saw real results. With weekly leaderboards, content ideas, and real-time insights, Shield made it easy (and fun) to stay active and grow together.
Liutauras Bitė
Marketing Assistant at LinkedIst
“Shield helps us track executive visibility at scale.”
Even without direct access to every profile, we use Shield to spot engagement trends, highlight top-performing content, and show leadership the value of LinkedIn.
Marketing Lead
at a top global consultancy
“Shield gives us executive-level insights—without needing executive-level access.”
It helps us surface engagement trends, top content, and prove the value of LinkedIn to leadership.
Marketing Strategist
at one of the Big Four consultancies
“Shield gave me the clarity to understand what content was working—so I could do more of it and scale my brand and my clients.”
Melanie Borden
Founder & CEO of The Borden Group
“Shield helped us turn LinkedIn into a team habit.”
Even our quietest team members started posting—and saw real results. With weekly leaderboards, content ideas, and real-time insights, Shield made it easy (and fun) to stay active and grow together.
Liutauras Bitė
Marketing Assistant at LinkedIst
“Shield helps us track executive visibility at scale.”
Even without direct access to every profile, we use Shield to spot engagement trends, highlight top-performing content, and show leadership the value of LinkedIn.
Marketing Lead
at a top global consultancy
“Shield gives us executive-level insights—without needing executive-level access.”
It helps us surface engagement trends, top content, and prove the value of LinkedIn to leadership.
Marketing Strategist
at one of the Big Four consultancies
Frequently asked questions
You got questions. We got answers.
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Will you charge me after the free trial?
What if I have more questions?
What is Shield?
Who is it for?
What does it cost?
What payment methods do you accept?
Will you charge me after the free trial?
What if I have more questions?
What is Shield?
Who is it for?
What does it cost?
What payment methods do you accept?
Will you charge me after the free trial?
What if I have more questions?
What is Shield?
Who is it for?
What does it cost?
What payment methods do you accept?
Will you charge me after the free trial?
What if I have more questions?
What is Shield?
Who is it for?
What does it cost?
What payment methods do you accept?
Will you charge me after the free trial?
What if I have more questions?
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The Corporate Creator (our newsletter) brings you the latest tips and trends to win on LinkedIn with Shield.
No spam. Insights only.
Don't forget to subscribe
The Corporate Creator (our newsletter) brings you the latest tips and trends to win on LinkedIn with Shield.
No spam. Insights only.
Don't forget to subscribe
The Corporate Creator (our newsletter) brings you the latest tips and trends to win on LinkedIn with Shield.
No spam. Insights only.
Don't forget to subscribe
The Corporate Creator (our newsletter) brings you the latest tips and trends to win on LinkedIn with Shield.
No spam. Insights only.
Don't forget to subscribe
The Corporate Creator (our newsletter) brings you the latest tips and trends to win on LinkedIn with Shield.
No spam. Insights only.