Employee advocacy
Employee advocacy is the promotion of a company by its employees, often by creating and sharing content, or by engaging with posts on LinkedIn. Employee advocacy boosts brand visibility, amplifies employee loyalty, and makes the company appear more relatable and trustworthy.
Shield's employee advocacy software is all you need to track your organic LinkedIn activities across any number of employees. Shield provides you impression numbers per post, per profile, as well as engagement metrics and profile activity, plus more. All in one user-friendly dashboard. This makes it a lot easier to evaluate your employee advocacy efforts, and adapt according to what the data and information tell you.