Get your free analytics template.
Get your free analytics template.
Free LinkedIn analytics template
Free LinkedIn analytics template
Get clear insights into your team’s LinkedIn activity — with one easy-to-use analytics template.




LinkedIn analytics tracker
LinkedIn analytics tracker
LinkedIn analytics tracker
LinkedIn analytics tracker
When you’re in the early days of launching an Employee Advocacy program, everything feels manual.
Posts are going out, but it’s hard to see the bigger picture.
What content is landing?
Are we making an impact?
This lightweight LinkedIn Tracker, available in both Excel and Google Sheets, is built for exactly that phase, the soft pilot (as we like to call it). It gives you a structured way to capture performance data, surface early insights, and lay the groundwork for what’s next.
When you’re in the early days of launching an Employee Advocacy program, everything feels manual.
Posts are going out, but it’s hard to see the bigger picture.
What content is landing?
Are we making an impact?
When you’re in the early days of launching an Employee Advocacy program, everything feels manual.
Posts are going out, but it’s hard to see the bigger picture.
What content is landing?
Are we making an impact?
This lightweight LinkedIn Tracker, available in both Excel and Google Sheets, is built for exactly that phase, the soft pilot (as we like to call it). It gives you a structured way to capture performance data, surface early insights, and lay the groundwork for
what’s next.
When you’re in the early days of launching an Employee Advocacy program, everything feels manual.
Posts are going out, but it’s hard to see the bigger picture.
What content is landing?
Are we making an impact?
This lightweight LinkedIn Tracker, available in both Excel and Google Sheets, is built for exactly that phase, the soft pilot (as we like to call it). It gives you a structured way to capture performance data, surface early insights, and lay the groundwork for what’s next.
No dashboards. No automation.
Just a practical, proven starting point that helps you measure what matters and move forward with confidence.
This lightweight LinkedIn Tracker, available in both Excel and Google Sheets, is built for exactly that phase, the soft pilot (as we like to call it). It gives you a structured way to capture performance data, surface early insights, and lay the groundwork for what’s next.
No dashboards. No automation.
Just a practical, proven starting point that helps you measure what matters and move forward with confidence.
No dashboards. No automation.
Just a practical, proven starting point that helps you measure what matters and move forward with confidence.
No dashboards. No automation.
Just a practical, proven starting point that helps you measure what matters and move forward with confidence.
What is the Shield LinkedIn analytics template?
The Shield LinkedIn Analytics Template (Excel/Sheets) is a free, downloadable spreadsheet designed for teams in the early stages of their LinkedIn journey. It’s especially useful for those running a manual, small-scale Employee Advocacy pilot.
It gives you a way to track every post in one place. You can log impressions, engagement, and reach with ease, and start spotting what content performs best across your team. This template helps you understand what’s working and where the momentum is building.
The Shield LinkedIn Analytics Template (Excel/Sheets) is a free, downloadable spreadsheet designed for teams in the early stages of their LinkedIn journey. It’s especially useful for those running a manual, small-scale Employee Advocacy pilot.
It gives you a way to track every post in one place. You can log impressions, engagement, and reach with ease, and start spotting what content performs best across your team. This template helps you understand what’s working and where the momentum is building.
The Shield LinkedIn Analytics Template (Excel/Sheets) is a free, downloadable spreadsheet designed for teams in the early stages of their LinkedIn journey. It’s especially useful for those running a manual, small-scale Employee Advocacy pilot.
It gives you a way to track every post in one place. You can log impressions, engagement, and reach with ease, and start spotting what content performs best across your team. This template helps you understand what’s working and where the momentum is building.
The Shield LinkedIn Analytics Template (Excel/Sheets) is a free, downloadable spreadsheet designed for teams in the early stages of their LinkedIn journey. It’s especially useful for those running a manual, small-scale Employee Advocacy pilot.
It gives you a way to track every post in one place. You can log impressions, engagement, and reach with ease, and start spotting what content performs best across your team. This template helps you understand what’s working and where the momentum is building.
Everything is structured and visually pleasing. You’ll find a built-in dashboard that works seamlessly in both Excel and Google Sheets, so you can share progress and learnings with your team, even before you've committed to a full analytics platform.
This isn’t just a spreadsheet. It’s your first tool for turning activity into insight, and for building a case to scale your program with real data.
Everything is structured and visually pleasing. You’ll find a built-in dashboard that works seamlessly in both Excel and Google Sheets, so you can share progress and learnings with your team, even before you've committed to a full analytics platform.
This isn’t just a spreadsheet. It’s your first tool for turning activity into insight, and for building a case to scale your program with real data.
Everything is structured and visually pleasing. You’ll find a built-in dashboard that works seamlessly in both Excel and Google Sheets, so you can share progress and learnings with your team, even before you've committed to a full analytics platform.
This isn’t just a spreadsheet. It’s your first tool for turning activity into insight, and for building a case to scale your program with real data.
Everything is structured and visually pleasing. You’ll find a built-in dashboard that works seamlessly in both Excel and Google Sheets, so you can share progress and learnings with your team, even before you've committed to a full analytics platform.
This isn’t just a spreadsheet. It’s your first tool for turning activity into insight, and for building a case to scale your program with real data.
Key features of our LinkedIn tracker
Key features of our LinkedIn tracker
Key features of our LinkedIn tracker
Post performance tracking
Post performance tracking
Post performance tracking
Unpaid mentions, customer testimonials, press articles, and user-generated content.
Unpaid mentions, customer testimonials, press articles, and user-generated content.
Performance overview
Performance overview
Performance overview
Visualize your LinkedIn content's performance over time using built-in charts in the (Excel/Sheets) template.
Visualize your LinkedIn content's performance over time using built-in charts in the (Excel/Sheets) template.
Content categorization
Content categorization
Content categorization
Content categorization
Use our LinkedIn Analytics Template to compare posts by their performance.
Use our LinkedIn Analytics Template to compare posts by their performance.
Use our LinkedIn Analytics Template to compare posts by their performance.
Engagement analysis
Engagement analysis
Engagement analysis
Engagement analysis
Track engagement rates and spot the LinkedIn content that drives the most interactions.
Track engagement rates and spot the LinkedIn content that drives the most interactions.
Track engagement rates and spot the LinkedIn content that drives the most interactions.
Customizable dashboard
Customizable dashboard
Customizable dashboard
Customizable dashboard
Personalize the spreadsheet template to match your unique LinkedIn strategy needs.
Personalize the spreadsheet template to match your unique LinkedIn strategy needs.
Why use a LinkedIn analytics spreadsheet template?
Because in the beginning, you just need something that works.
Because in the beginning, you just need something that works.
Instant Access
Instant Access
Instant Access
Instant Access
No logins, no setup, no approvals. Just open the spreadsheet, drop in your LinkedIn post data, and start seeing the bigger picture. It’s the easiest way to bring structure to your early-stage Employee Advocacy efforts, without having to decide or commit to some software.
No logins, no setup, no approvals. Just open the spreadsheet, drop in your LinkedIn post data, and start seeing the bigger picture. It’s the easiest way to bring structure to your early-stage Employee Advocacy efforts, without having to decide or commit to some software.
Data Insights
Data Insights
Data Insights
It also helps you move beyond guesswork. By tracking impressions, engagement, and consistency over time, you can identify which posts actually drive reach and interaction. You’ll begin to spot patterns. You’ll learn what types of content resonate. And most importantly, you’ll be able to answer the question every stakeholder eventually asks: is it working?
It also helps you move beyond guesswork. By tracking impressions, engagement, and consistency over time, you can identify which posts actually drive reach and interaction. You’ll begin to spot patterns. You’ll learn what types of content resonate. And most importantly, you’ll be able to answer the question every stakeholder eventually asks: is it working?
It also helps you move beyond guesswork. By tracking impressions, engagement, and consistency over time, you can identify which posts actually drive reach and interaction. You’ll begin to spot patterns. You’ll learn what types of content resonate. And most importantly, you’ll be able to answer the question every stakeholder eventually asks:
is it working?
Seamless Scaling
Seamless Scaling
Seamless Scaling
And when you're ready for more, when the pilot gains traction, and you're managing more people, more posts, and more pressure to deliver results, Shield is here to take over.
And when you're ready for more, when the pilot gains traction, and you're managing more people, more posts, and more pressure to deliver results, Shield is here to take over.
Shield Platform
Shield Platform
Shield Platform
The full Shield platform gives you automated tracking, deeper insights, and collaboration tools built for scale. But it starts with this: one simple spreadsheet, built to get you moving.
The full Shield platform gives you automated tracking, deeper insights, and collaboration tools built for scale. But it starts with this: one simple spreadsheet, built to get you moving.
Download your free LinkedIn analytics (Excel/Sheets) template
Download your free LinkedIn analytics (Excel/Sheets) template
Download your free LinkedIn analytics (Excel/Sheets) template
Every Employee Advocacy program starts small.
But the ones that grow? They track what matters from day one.
This free LinkedIn Analytics Template gives you the structure to start measuring your team's performance with clarity and confidence. It’s your first step toward a more consistent, more strategic approach to LinkedIn and a way to build proof before asking for budget.
Download the template. Test your content. Show your impact.
And when you’re ready for more, we’ll be here.
Download our free LinkedIn Analytics Spreadsheet Template now and start tracking what matters most.
Every Employee Advocacy program starts small.
But the ones that grow? They track what matters from day one.
This free LinkedIn Analytics Template gives you the structure to start measuring your team's performance with clarity and confidence. It’s your first step toward a more consistent, more strategic approach to LinkedIn and a way to build proof before asking for budget.
Download the template. Test your content. Show your impact.
And when you’re ready for more, we’ll be here.
Download our free LinkedIn Analytics Spreadsheet Template now and start tracking what matters most.
Every Employee Advocacy program starts small.
But the ones that grow? They track what matters from day one.
This free LinkedIn Analytics Template gives you the structure to start measuring your team's performance with clarity and confidence. It’s your first step toward a more consistent, more strategic approach to LinkedIn and a way to build proof before asking for budget.
Download the template. Test your content. Show your impact.
And when you’re ready for more, we’ll be here.
Download our free LinkedIn Analytics Spreadsheet Template now and start tracking what matters most.
Your headline is the first impression you make—it’s like your digital handshake. Let’s make it unforgettable.
Our LinkedIn Headline Generator is your shortcut to creating a standout headline that doesn’t just blend in but pops out in your network. Crafting the perfect LinkedIn headline can make all the difference in how you’re perceived by potential employers, clients, or collaborators. With our AI headline generator, you can quickly create an attention-grabbing, optimized headline that highlights your expertise, values, and goals. Whether you're job hunting, networking, or promoting your business, the right headline will boost your visibility and credibility on LinkedIn. Try it now and turn your headline
into an opportunity magnet.
Because you’re not just another profile- you’re the profile.
Get your free analytics template.
Get your free analytics template.
How to use the LinkedIn analytics (Excel/Sheets) template
When is the right time to use a LinkedIn analytics spreadsheet?
Is this tool free to use?
What metrics does Shield track?
How to use the LinkedIn analytics (Excel/Sheets) template
When is the right time to use a LinkedIn analytics spreadsheet?
Is this tool free to use?
What metrics does Shield track?
How to use the LinkedIn analytics (Excel/Sheets) template
When is the right time to use a LinkedIn analytics spreadsheet?
Is this tool free to use?
What metrics does Shield track?
How to use the LinkedIn analytics (Excel/Sheets) template
When is the right time to use a LinkedIn analytics spreadsheet?
Is this tool free to use?
What metrics does Shield track?