Philip Wylonis
How a solo founder gained traction in 6 months using Shield.
The Backstory
Philip Wylonis has been an entrepreneur for over a decade.
After 12 years of working on other people’s ideas, he’s finally building
something of his own: a nonprofit tech startup reimagining the donation experience.
“I wanted to bring more meaning and transparency into giving—because right now,
it’s like donating into a black hole.”
He’s spent months validating the idea, interviewing users, and sharing his journey online.
Challenge
Philip wanted to build in public and grow his network—but staying consistent with content was tough without a system.
How He Uses Shield
Tracks his personal post performance to see what resonates
Turns insights into a feedback loop to improve storytelling
Keeps Shield open as part of his daily routine
Check the dashboard weekly to see post trends
Creates collections by topic to understand what resonates
Tracks spikes in profile views —not just likes
“It’s a simple product—but surprisingly powerful.
It becomes part of your rhythm.”
The Takeaway
For solo founders, Shield isn’t just about growth metrics—it’s about clarity, routine, and building momentum with your audience.
Build in public. Stay consistent.